by Mansoor | May 24, 2024 | YouTube Blogs
Post-production is where the true magic of creating videos happens, not during recording. It is imperative to understand that the manner a video is edited can significantly impact its overall impact on viewers, even before you begin shooting.
A video with poor editing might appear quite amateurish and far less entertaining. Similarly, you might lose a lot of time recording if you don’t think through your editing while you’re shooting because you’ll be juggling a lot of video and no strategy.
Discover some advice that will really assist you in creating videos by reading on.
Film Lots, Cut Lots
- The first tip is to film a lot
You should always realise that you need far more than you think you do while producing a b-roll or footage that will be used to fill up your film.
In the meantime, you have to record the standard video with a lot of footage and pause before and after your material. Put differently, ensure that you begin filming slightly before you start speaking. This will prevent you from losing audio or creating an unprofessional-looking abrupt jump in your video, and it will also assist you have more space to cut and edit.
Although you’ll be capturing a lot of extra material, it’s also critical that you edit out a significant amount of it—probably more than you initially believed was necessary.
This will make your video appear to be continually moving and prevent you from having lengthy films of people chatting statically into the camera.
Another piece of advice is to avoid having extended periods of inactivity. Either the camera or the subject should be moving while speaking at all times. However, shots and pauses will only disrupt the momentum and flow!
- Make Things Easy for Yourself
Video editing is a thankless job. Making things easier on yourself by approaching the process of creating videos in a rational manner is the answer.
Divide your video into small segments, for instance, and experiment with moving around in the shot at each one to see if that helps. This makes it simple to observe where each clip stops and to quickly determine when a take went well. Additionally, it produces a more dynamic “jump cut” style of cinematography and lessens the abruptness of the transition between posts.
Clapping at the beginning of each new take is another piece of advice. Because you can see the spike, this makes it simple for you to quickly determine when a take ends and begins when viewing the audio track. It’s a fun fact that the purpose of “clappers” in films is to facilitate editing afterwards!
It will be lot simpler for you to pull together something great in a short amount of time if you prepare ahead of time and have a plan of action when recording and editing!
by Mansoor | May 20, 2024 | YouTube Blogs
If you’re successful, YouTube can be a very profitable and satisfying platform. There is nothing any other internet business strategy can match in terms of feedback from thousands of visitors and direct communication with your audience.
Still, it’s one of the less well-known strategies for making money online that isn’t often discussed in forums for marketing and similar topics. How come that is so?
The basic explanation is that many people are uncomfortable being in front of the camera.
Their heavy accent could be the reason for this. They may not be conventionally attractive, however some YouTubers haven’t let that stop them! or perhaps it’s just that they’re bashful. Furthermore, the notoriously critical comments on YouTube don’t help at all.
In any event, appearing in front of the camera and having thousands of people watch you is a big ask, and not everyone will be prepared to take it on.
The good news is that you may start a successful YouTube channel without ever appearing in front of the camera! You can produce many different kinds of content without having to feature at all. Furthermore, these can assist you in reaching a similarly large audience because they are frequently really well-liked.
Here are some examples:
Tutorials
Making tutorial films that walk viewers through different tech solutions is one method to gain a large following without being on camera. This might be a tutorial video for Photoshop or a film demonstrating how users can optimise their PC’s performance. In any case, you can easily make the video by utilising screen capture software and adding narration on top of it!
Gaming
You can create a lot of stuff linked to gaming without having to appear in front of the camera. In a “Let’s Play” video, for instance, you narrate the experience while speaking over the top of your own playing. You may create playthroughs, walkthroughs, and more in the interim without ever having to face the camera!
Podcast
You can create a lot of “podcast”-style videos as well, where you don’t even have to be on screen. These videos are essentially just spoken. These can be opinion pieces, comedic segments, interviews, and more; all you need to do to keep people interested is include an image that is pertinent to the subject matter.
Animations
You can easily create an animation to keep your audience’s interest while you speak if you want something more lively. From storyboard animations to whiteboard animations, you have a plethora of options here, and there are numerous tools available to assist you in creating them!
Montage/Mashup
Using a montage/mashup technique, you can also produce a lot of videos. This could imply that you create your own supercuts or that you combine clips from different videos.
by Mansoor | May 20, 2024 | YouTube Blogs
YouTube can be used to promote your company, goods, or services. But, in order to drive traffic and entice viewers to return to your website, you need a compelling video.
What therefore makes the ideal YouTube promotional video? Professionalism and creativity are always important, of course. Nevertheless, there are more factors to think about. Here is a list of five suggestions to help you get started.
Create a unique video first:
Your video needs to stand out from the rest of the ones that are available. Make use of upbeat music, excellent camera work, and an original angle. YouTube videos should be able to entertain viewers, as this is the main reason why people watch them.
- Provide advice or answers to frequently asked questions about the specific goods, services, or business that you offer. The fact that they are learning anything from this informative video will be appreciated by the viewers. Make the tips distinctive enough so that even if most people haven’t heard of them before, they can still benefit from them.
- Create an instructive video. When a a video, people like to learn new things. Your ideal YouTube marketing video doesn’t have to focus solely on explaining where to find your website and how much your product costs. For instance, why not provide a tire-changing demonstration while promoting your mechanical business? Once they’ve watched your movie and learned anything, they’ll visit your website. Comparing these how-to videos to typical television commercials or advertisements, they seem far less intimidating. They are also enjoyable.
- Include some “behind the scenes” or realism in your film. One way to accomplish this is by introducing your team, a few of your clients, or even a “behind the scenes” tour of your workplace, factory, or office. This is appreciated by customers and lends credibility to your brand or company.
- Enable closed captioning for your film. Remember that not everyone can hear, and that audience member may be the one who wants to purchase your product. When making a video, especially a marketing video, it’s very considerate to consider the hearing challenged as most people don’t.
